Regardless of your writing need, I can help with content strategy, storytelling and corporate messaging.
I’m your personal ghost writer in disguise!
Business and Corporate Writing
Won first award in elementary school!
Began career as trade journalist, reporting and writing articles for Sporting Goods Business. Moved to public relations, where writing focused on news releases, bylined articles, white papers and marketing communications plans. Then, on the corporate side, I served as developer, writer (and ghostwriter) and editor of a wide range of business materials for CEOs and senior corporate executives, including Annual Report messages, executive speeches, internal and external corporate announcements, news releases, company newsletters, white papers and marketing brochures both in print and online. Corporate experience includes:
Today, I write a monthly blog about marketing communications and leadership challenges in the digital age at nancymaffucci.com and via LinkedIn.
Editor of electronic newsletters, an array of corporate and business materials, including reports, white papers, brochures, as well as website and social media communications. Experienced in copyediting, content editing and proofreading.
Worked directly with Lester Wunderman, acknowledged father of direct marketing, on the re-release of his autobiography, BEING DIRECT, including a new chapter on the impact of the Internet. Planned and wrote website copy highlighting Mr. Wunderman’s career: lesterwunderman.com
Consulted on the writing and editing of Statehood of Affairs and Water Damage, works of historical fiction about New Mexico, New York and America in the early 1900s.